Intellectual property (IP) can be defined as the original and innovative product of human intelligence, creativity and/or mental labour that has some market value, and therefore warrants protection under the law. What comprises intellectual property is a tricky question, as it includes ideas, logos, literary works, inventions, names of services, products or companies, or processes related to computer, business or chemical, and much more. With globalization and the lightning fast speed at which information can travel, intellectual property is no longer a simple one country topic. When creative types are dreaming up new content, they need to understand how their intellectual property will be used and paid for on a worldwide basis. Our team provides integrated, cross-border services strategies to best protect, use and monetize your intellectual property with a worldwide market in mind and local specialist advice when the market is smaller or issues arise. We pride ourselves on our services for:
Brand and Protection
The initial registration of trademarks, patents, industrial drawing and designs, tradedress and copyrights combined with consistent monitoring of a global portfolio of these recognition’s is the best way for creators to initially protect their investments and creations. We assist a variety of prominent and start-up clients such as creative people, production companies, televisions, radios, print media, internet companies, performers, songwriters, music record companies, publishers, writers, actors, distributors, manufactures, innovators, local and international firms with these matters.
Whether you bought it or created it yourself, the brand must be used properly to safeguard its value. That’s where experienced KHER LEGAL attorneys can come in, negotiating and drafting a wide variety of agreements on franchising, licensing and assignment of intellectual property rights in connection with television, radios, production houses, motion picture studios, record labels, music, books publishers, distributors, celebrities, merchandising, sponsoring, advertising, sports clubs, software, video games, technology, visual works and other intellectual property assets.